Introduction

This guide explains how to represent Sefton Council clearly and consistently across all channels and assets.

It provides straightforward instructions on how to use our logos, colours and messaging, helping people easily recognise Sefton Council communications.

Our communications and digital services continue to change and improve. For this reason, we will update these guidelines when needed to ensure they remain accurate, relevant and useful.

While some details may change, the core principles of the Sefton Council brand will stay the same.

The Corporate Communications Team is here to support you. We oversee and protect the Sefton Council brand and offer expert advice on branding and design. This includes access to in‑house graphic design support.

If you have a question or need help with a project, you can contact Corporate Communications Team for assistance. 


Last Updated on Monday, April 27, 2026

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